Monad Momentum is a program focused on supporting teams' user acquisition (UA) efforts. The MF was looking for teams with the most interesting ideas on unique UA channels and the strongest grasp on optimizing acquisition and retention. We were looking to fund efforts that can systematically test UA strategies and become smarter over time. Both with acceptances and rejections, the main goal was to create a feedback loop that pushes teams to ask critically: - How are new users actually going to discover my product? - How do I break outside of the bubble of 100,000 people on CT? - If I had a budget of $10,000, what is the single best way to spend that? - What's my weekly retention rate and what can I do to raise that? This is just month 1; we look forward to every team iterating on their ideas and returning. UA is the biggest problem in the space. We all have to think bigger instead of fighting over the same small set of crypto-native users, Monad included.