always. be. learning. marketing is an ever-changing industry and it’s important to be learning. every day i listen to podcasts/audiobooks or spend time reading about the latest marketing info/trends. but i haven’t done a formal course in maybe 2 years. i’m mostly self taught or had the privilege to have good mentors, having only ever done 2-3 courses in my ~9yrs in marketing, but see the benefits in courses and a more “formal” way to learn. and when i saw @Safaryclub had a marketing course geared specifically towards crypto marketing, i decided to jump on it. whilst i've been in crypto marketing for ~5yrs, there are things i can always still learn. even if i only take away 1 thing, the course is worth it for me. i'm not paid to post this and the goal of this post is not to get you to jump on their course. but, instead, show you that for you to be successful in marketing, you need to become a forever student. whether it's free (podcasts, youtube, etc.) or paid (courses, mentorships, etc.) the most important thing you can do for your career is to always be learning.

Spot on

“Most crypto startups don’t need a CMO, they need a team.” @jkey_eth from @Safaryclub speaks on @quest_web3 about why most Web3 marketing hires fail and what founders are getting wrong about growth. - Unrealistic CMO expectations - Resume bias across the board - From anon to trusted brand - Building marketing teams that actually work This episode is one of the most honest takes on crypto hiring, personal branding, and data-driven growth I have heard. Dont miss ❤️🫶

I spent two weeks off Twitter during my honeymoon, trading the endless shitposts for long-form blogs, and honestly feeling smarter and more inspired because of it. Now I'm hooked! Tell me your favorites. I'm building out my new reading list 😊

Awesome seeing so many Cohort 1 members land new jobs thanks to what they learned in the Safary Certification!

It's incredible how many "thought leaders" are pushing the narrative that you can run an entire company with just agents... while overlooking the fact that you still need humans to craft the strategy, define the processes, and point those agents in the right direction

Already seeing Safary's Certification on resumes from Cohort 1, LFG! 🦁

Crypto BD in a nutshell: Two BD leads endlessly negotiating a deal that neither has the decision-making power to close

Choose wisely (crypto marketing edition) 1️⃣ @emilyxlai 2️⃣ @jkey_eth 3️⃣ @AlexOnchain 4️⃣ @0xm1ggy 5️⃣ @binji_x 6️⃣ @andrewsaunders + @GianTheRios 7️⃣ @ekrahm + @clairekart 8️⃣ @xkonjin + @blakeminhokim 9️⃣ @sandraaleow + @coopernicus01 🔟 @akachacolate + @blueclarityone

chat, was safary's certification worth it? 🧵