Crypto is stuck in a loop: brilliant engineering, unappealing products Cycles pass, infra gets better yet nobody seems to care (except for speculators) Steve Jobs explained why: “You’ve got to start with the customer experience and work backwards to the technology. You can’t start with the technology and try to figure out where you’re going to sell it." We keep on marketing HOW it works (decentralization, immutability, consensus and all that boring technical stuff nobody cares about) Instead of WHY it matters: “Send money anywhere in 2 seconds for free” Nobody needs to understand an engine to drive a car. Just like nobody needs to understand a kernel to use a smartphone… Crypto should feel the same! Gas fees, private keys, long ass wallet addresses, bridges, token approvals, blind transaction signings, etc are all part of the huge UX problem that’s keeping this whole industry from going mainstream