Startups are 1 step back, 2 steps forward, 1 step back, 2 steps forward, etc. From the outside, HubSpot might seem like a smooth up-and-to-the-right story. It belies what actually goes on inside. The best way I’d describe HubSpot is two steps forward followed by one step back followed by two steps forward followed by one step back over and over. We never found that “silver bullet.” There was never one hire, one customer, one partner or one investor that moved us forward more than two steps. It’s a grind. The only way is through.