The largest prediction market in the world runs UGC campaigns with Arcadia. The proof is in the pudding. The best of the best do it and yes, so should you. “Bro, I just wasted $100k on KOLs.” I hear that line 100x a year from seed founders across the world. The truth: 90% of the time it’s not the influencer. It’s: - No product–market fit - Delusional expectations - Trying to buy relevance instead of earning it You can’t rent status. Build something people actually want to use. Give creators a product they’re excited to show their audience. Give consumers an experience they can instantly understand and digest