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Thailand plays a major role in defining which IP or culture is gonna pop off.

11 hours ago
✅ 4th Episode
I sat down with @BrianHong , Head of APAC at @AbstractChain
We talk about
• His path career path before crypto through K pop, metaverse, smart contract auditing, media, and growth
• Why he chose Abstract over other chains
• How Abstract thinks about go to market in Asia (Korea, Japan, China, Thailand shoutout to @HeyNat as well)
• Abstract’s unique user acquisition strategy
• Behind the scenes of brand partnerships and deals
➡️ If you want to learn GTM and brand partnership deals in Asia, this episode is a must watch.
🕒 Timestamps
0:50 Background
6:57 Korean Army
17:50 Abstract
26:43 Consumer chain thesis
36:30 Use cases beyond speculation
46:10 GTM in Asia
54:26 Why Thailand
1:00:03 Underrated growth strategies
1:01:55 Abstract biggest win so far 🚀
You want to watch the full episode below.
Shout out to @BrianHong and @KingBund for the amazing interview.
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