starting a new social role is kinda like building an LLM from scratch... i've got 40 meetings setup over the next week to meet different employees at @NotionHQ, power users, customers, and community members also going to personally follow about a hundred accounts in the industry to start absorbing as much content as possible and i'll spend a few dozen hours in the brand account this weekend to learn how people are engaging with the company & what they are saying (to spot trends/pain points) all to build the muscle of creating high quality social content in the proper voice and tone, while improving taste profile, and judgement overall