Xeet is building a great mindshare tournament product for brands for brands, I like the Xeet style of campaigns. they have gone all in on "gamified creator tournaments" when its branded as a tournament, then its easier for them to add time based and onchain multiplier to tournaments. for example, for ADI Chain we have during a period of when they have some key announcements to get out with large new partnerships for @ADIChain_, these were some major real-world asset clients that they wanted to bring more attention to. Then they added a 2x multiplier for a few days to bring extra awareness. its also good with their way of structuring creator briefs and way of building on the @xeetdotai platform.