Two major truths in the industry Truth 1: Many of the big players who called out early actually sold off a long time ago; they continue to call out just to gain traffic and save face. Truth 2: You might think the market is very dry, that you can't make money here or there, but in reality, there are still many ways to earn money. Others are still making money; it's just that no one is foolish enough to reveal their sources of income.