The way to approach mutuals You want to support people brutally murdered by the algo They are KILLING the reach of accounts that speak out against certain keywords. And NPCs usually don't care about good content, so it doesn't even receive the first like. At the same time avoid being too transactional. If it's fire, support the person. Don't get too attached with whether someone likes your posts, don't outright stalk their shit either. Time is too precious to spend it on some nonsense on Twitter.