What it took to make @tbpn a household name in less than a year: - 6:30am daily prep in the gym with breakfast at 8:00am - Experiment having @jasonjoyride , a scifi storyteller and filmmaker as cohost - Consider launching an energy drink CPG company instead - Stay in LA and think about the best business to be built native to this city - Be post economic - Build the company like a law firm partnership instead of a normie c-corp - Get 1% better everyday and let compounding do its work