Modern technology, powered by encryption, evens out the playing field in a way that was unimaginable even 20 years ago. The difference between the ultrawealthy and the rest of the general public nowadays isn't that they have access to resources that allow them to live a more private life (as it was before), it's that they understand the price of giving up privacy. Every little step you take gets you closer to the end goal. You don't need to overhaul your life today and start living in a cave, wrapped in tinfoil. You just need to start switching out the surveillance capitalism apps and services for the apps and services that respect your autonomy and treat you as a human rather than cattle.