This rebrand isn’t just a new look. It’s a statement of scale, resilience, and possibility. A design system that mirrors the Fireblocks platform, secure, flexible, and built for what’s next. Let’s break it down.👇

Designing for scale. Our new brand system isn’t just aesthetics. It reflects the secure, flexible infrastructure powering digital assets at global scale. Everything connects. Everything builds. Watch the full brand breakdown ↓

The Fireblocks Wordmark Our new wordmark transforms with purpose. Strong. Confident. Dynamic. It represents the clarity and command Fireblocks brings to digital asset infrastructure.

The Product Icon Born from our grid system, the Fireblocks square is a symbol of stability and transformation. It flexes to accommodate evolution, while always staying rooted in trust.

The Fireblocks Grid & Shapes Our grid is the foundation. The shapes are our customers. Each one scaling, stacking, and connecting, illustrating how Fireblocks empowers businesses to grow on-chain.