ethereum is the best choice other L1s are a compromise. the L1 is the most decentralized, most secure, credibly neutral & never goes down. it's the largest smart contract chain. it has the majority of stablecoin and DeFi TVL. L2s are customizable, purpose-built, ownable & brandable. they’re cheaper to run, easier to build, highly optimized for end users. they can be much faster, more private, more integrated. ethereum is the default for companies & institutions, for these reasons. tokenize on the L1, or launch your own L2. ethereum is obvious