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RECORD day for Lavazza on $ALGO! 🤯
Yesterday, they recorded 330+ tons of green coffee, 14,000+ tons of coffee cherries, and 91+ tons of roasted coffee on-chain, all from their Cuban production! ☕️
Truly amazing to see one of the world's biggest coffee brands using $ALGO so actively!
And as always, every single step of @lavazzagroup's production in Cuba is recorded and fully traceable on Algorand! 🇨🇺
The on-chain data is a goldmine!
📍 Farm & field locations (GPS coordinates)
🌱 Coffee species (Arabica / Robusta)
🏷️ Lot IDs & selection zones
📅 Harvest dates (start / end)
✋ Harvesting method (hand-picked)
⚗️ Processing type (washed / fermented)
🧪 Fermentation time
☀️ Drying method & duration
⚖️ Weight of cherries & green coffee
🫘 Grain size
⛴️ Post-harvest transport steps
It's ALL there! 🔥
ICYMI, Lavazza is bringing full transparency and traceability to consumers, who can simply scan a QR code on their coffee package to access 100% immutable, on-chain data from farm to cup.
Powered by Algorand!

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